For every cinnamon tree we cut, we plant two more. >> It was definitely challenging. >> The cookie challenge is really all about collaboration and team building. >> Being put in a random group of four. >> We had 70 minutes to create something sustainable, better for you, and commercially marketable. So, a cookie and a brand. >> They had to ideulate. They had to think about what exactly are we going to present? How are we going to make this? What is our theme? >> Made a cookie that looks like a pizza essentially. >> What these what this would look like if it was actually a real company. They are becoming better storytellers as they build their story. >> After this project, I think I'm definitely going to do some more research beforehand on a sustainability tactics and marketable tactics. >> So, this is really the start, right? It gets you through the motions with the cookie challenge ahead of what we're going to be doing with executives from Target and Sun Opta Foods later in January and February in the sustainable frozen dessert challenge. Victors in the global sustainable cookie challenge are the ultimate cookie team.