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2025 community survey presentation
Mounds View Public SchoolsSunday, December 21, 2025
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[0:00] Um the next item is proclamations and
[0:03] recognitions. And tonight we have a
[0:06] virtual presentation um from our um
[0:11] uh community survey
[0:14] um organizer or um executor um at Polo.
[0:18] And I don't know if our city assistant
[0:21] city manager Renee Eisenb wants to
[0:23] introduce this. And this is our first
[0:25] look at the community survey results and
[0:27] we do these every few years. So, did
[0:29] that help for this journey?
[0:30] >> Yes. Thank you, Mayor City Council.
[0:32] Tonight, we have Grace Arnison, a senior
[0:34] project manager at Poco to present the
[0:37] city's 2025 community survey results.
[0:40] The city has been doing survey since the
[0:42] late 1980 to measure resident
[0:44] satisfaction levels with a variety of
[0:47] services and program. and staff are
[0:49] pleased to announce that once again we
[0:51] received high marks in the survey with
[0:53] 96% rating the quality of life as
[0:56] excellent or good which places shortly
[0:58] as the top city and 20 of our peer
[1:00] cities. Uh so Grace has a short
[1:03] presentation with time for questions
[1:05] afterwards and then staff will be
[1:07] bringing this back to the January 20th
[1:09] city workshop for more discussion as
[1:12] well. So with that I will turn it over
[1:15] to Grace.
[1:17] Thank you so much, Renee.
[1:20] All right.
[1:22] Well, thank you for having me. I'm very
[1:24] happy to be here to present a summary of
[1:26] the findings from Shore View's National
[1:28] Community Survey. Before we thank, I do
[1:31] want to extend my gratitude to Renee.
[1:34] She was our primary contact throughout
[1:36] the survey process and she provided
[1:38] really helpful detail along every step
[1:40] of the way. I also want to thank my
[1:43] colleague Cindy Maize who is also on
[1:45] this call. She was shore view man shore
[1:47] view's project manager this year and did
[1:49] the bulk of the work for this project.
[1:52] So this presentation will cover quite a
[1:54] bit but we'll have some time at the end
[1:57] for questions. But first a little bit
[1:59] about PCO and the surveys we administer.
[2:02] So PCO is an online community engagement
[2:05] platform providing local governments
[2:07] with resident and employee feedback.
[2:10] Hundreds of organizations nationwide use
[2:12] PCO for strategic planning, budgeting,
[2:15] and empowering resident voices. And PCO
[2:18] merged with National Research Center
[2:21] back in 2019.
[2:23] NRC is best known for our benchmarking
[2:26] surveys including sorry about that
[2:29] including uh the NCS, CASOA, the
[2:32] employee survey, and um the National Law
[2:37] Enforcement Survey among others. Our
[2:39] benchmark database is the largest of its
[2:41] kind in the US, which I'll touch on in
[2:44] just a few slides. And PCO also partners
[2:47] closely with ICMA, NLC, as as well as
[2:51] many other local government and academic
[2:53] leaders.
[2:58] So, I want to emphasize that there are a
[3:00] few ways that these results can be used.
[3:02] Most often, the communities we work with
[3:05] use these data to track trends over
[3:07] time, monitoring that resident opinion
[3:10] and informing budgeting decisions along
[3:12] with strategic planning. These results
[3:15] also allow you to compare Shoreview's
[3:17] results to those of other communities in
[3:21] our benchmark database. And as we walk
[3:23] through the findings today, I really
[3:25] hope that they spark ideas of where you
[3:27] might want to dig deeper.
[3:32] So, briefly walking through the survey
[3:34] instrument itself, it covers these 10
[3:37] facets of livability you see on the
[3:39] screen here. And it is a standardized
[3:42] five-page survey that's really designed
[3:45] to help municipalities understand
[3:47] resident opinions about their community
[3:50] and the local government. The survey
[3:52] itself focuses on the overall
[3:54] livability.
[3:56] Um however
[3:59] uh we also have these facets which align
[4:03] with um different departments in the
[4:07] city so that you can really find your
[4:09] results that relate directly to your
[4:11] work.
[4:15] So before we dive into the results I
[4:17] want to provide a brief overview of the
[4:19] survey methodology. This was Shore
[4:22] View's second time conducting the NCS
[4:24] with the first taking place in 2022.
[4:27] And we began with our sampling process.
[4:30] So, we purchased a list of USPS
[4:33] households and using that list of
[4:36] addresses, we overlaid GIS boundary
[4:40] files provided by the city and removed
[4:42] any addresses that were outside of our
[4:44] city limits. From that list, the 3,000
[4:49] households to selected to take the
[4:51] survey received mailings um that began
[4:55] on August 28th and the survey remained
[4:58] open for about 6 weeks. Now, the first
[5:01] mailing was a postcard inviting
[5:03] residents to take the survey, while the
[5:05] second was a survey packet. The survey
[5:07] packet contained a cover letter, a
[5:10] postage paid return envelope, as well as
[5:13] a paper survey. So, both the postcard
[5:16] along with the cover letter did have a
[5:18] link and a QR code if folks preferred to
[5:21] take the survey online.
[5:25] So, a total of 574 responses were
[5:28] received, providing an overall response
[5:31] rate of 19% and a margin of error of
[5:34] about plus or minus 4%. I just want to
[5:37] pause here and mention that our current
[5:40] average for 2025 is a response rate
[5:43] right around 11 to 12%. So, Shore View
[5:46] is certainly an engaged community.
[5:50] When we entered analysis, we compared
[5:53] the demographic profile of the survey
[5:55] respondents to the actual demographic
[5:58] makeup of Shore View using the most
[6:01] recent census and American community
[6:03] survey data. and we weighted those
[6:06] survey results. So waiting is a survey
[6:09] research best practice and really helps
[6:11] to improve the overall representative re
[6:14] representativeness of your survey
[6:16] results.
[6:17] In addition to this random sample
[6:20] survey, we also provided the city with a
[6:23] link to the open participation survey
[6:26] which is a communitywide version that
[6:29] all residents were welcome to
[6:31] participate in. We had that open for
[6:34] about 2 weeks and 241 responses were
[6:37] received total. But this presentation
[6:40] and the report are primarily based on
[6:43] those 574 responses from the random
[6:46] sample mail-based survey. Um those open
[6:50] participation results are included at
[6:52] the end of the online report.
[6:57] So, as I mentioned earlier, one of the
[6:59] key benefits of participating in our
[7:01] surveys is the ability to compare your
[7:04] ratings with those ratings across the
[7:07] nation. So, this allows jurisdictions to
[7:10] see how their services and community
[7:13] characteristics stack up against similar
[7:15] services in other communities. And our
[7:18] benchmark database currently has about
[7:20] 400 communities in it. For this survey,
[7:24] uh, Shore View received comparisons to
[7:26] the full benchmark database, which I'll
[7:28] refer to as the national benchmark, but
[7:31] Shoreview also opted to compare uh to a
[7:35] custom co cohort of communities that had
[7:38] more similar characteristics.
[7:40] So, I'll be referring to those as the
[7:43] custom benchmark throughout the this
[7:45] presentation.
[7:48] So, now diving into the results from the
[7:51] survey.
[7:54] In the survey, we ask two questions that
[7:56] ask directly about those 10 facets of
[7:59] community livability that I mentioned
[8:01] earlier. The first asks residents to
[8:04] rate the quality of each and you can see
[8:06] the resulting comparison to the national
[8:09] benchmark in the chart here. Uh so
[8:11] you'll see that parks and recreation
[8:13] received the highest quality ratings and
[8:16] scored above the national benchmark with
[8:18] natural environment and safety following
[8:21] closely behind. Facets with relatively
[8:24] lower quality ratings included
[8:26] inclusivity and engagement along with
[8:30] mobility though these were in line with
[8:32] the national benchmark.
[8:36] The second question asks about those
[8:39] same 10 facets of livability, but is
[8:41] centered on how important residents
[8:44] think it is for the community to focus
[8:45] on each of these in the coming two
[8:47] years. So here residents place the
[8:51] highest priority on natural environment,
[8:54] safety and parks and recreation
[8:57] and education, arts and culture and
[8:59] inclusivity and engagement were rated as
[9:03] slightly lower priorities by comparison.
[9:06] So we ask about both the quality as well
[9:09] as the importance of these facets and we
[9:12] use these uh to create a gap chart which
[9:15] is on the next slide here. So, we use
[9:18] this chart, which is also included in
[9:21] the report to help identify areas that
[9:23] are of relatively higher importance but
[9:26] lower quality to residents. This is one
[9:29] of many ways to interpret your data, but
[9:31] it can really help surface areas where a
[9:34] community might want to focus or
[9:36] allocate resources in the coming years.
[9:39] But one interesting thing here, as you
[9:42] look at this chart, you'll notice that
[9:44] several areas are higher in quality and
[9:47] lower in importance, which typically
[9:49] indicates strong satisfaction across the
[9:52] community.
[9:53] Similarly, many items that residents
[9:56] rated as highly important were also very
[9:59] high in quality, suggesting alignment
[10:01] between community priorities and
[10:04] performance.
[10:08] So of the 121 survey items for which
[10:12] residents provided evaluative weight
[10:14] ratings, 88 were higher than the
[10:17] national benchmark, 33 were similar and
[10:20] we didn't have a single item that was
[10:22] lower than the national benchmark.
[10:25] Um here ratings are considered similar
[10:28] if they are within 10 points of the
[10:30] national average and higher or lower if
[10:33] they are more than 10 points different
[10:36] from the average.
[10:40] In terms of those custom benchmarks I
[10:42] mentioned earlier, Shore View was higher
[10:45] in 43 items. ShView had 78 similar
[10:50] ratings and no items were lower than the
[10:53] custom benchmark.
[10:58] Lastly, we have some trend data from
[11:01] 2022 to 2025. Um, in terms of those
[11:05] trends, there was one item that was
[11:07] rated higher in 2025 and that was how
[11:11] safe do you feel from property crime?
[11:14] 112 were similar to 2022 and eight
[11:18] received lower ratings. So the items
[11:20] here that were trending downward
[11:22] included the federal government, local
[11:25] government treating residents with
[11:27] respect, employment opportunity along
[11:30] with several affordability centered
[11:32] ratings which I'll touch on uh in a few
[11:35] slides here.
[11:38] So, moving now into the highlights of
[11:40] our findings. I want to point out that
[11:42] these are things that really stood out
[11:43] to us as survey researchers, but there
[11:46] is a lot of additional data in the
[11:47] report that we won't cover today. Um,
[11:50] but these are the things we found most
[11:52] noteworthy in the results.
[11:56] So, first, most residents experience a
[11:58] high quality of life in Shore View.
[12:03] About 97% of residents positively rated
[12:06] Shore View as a place to to live, while
[12:09] about 96% felt that the overall quality
[12:13] of life in the city was excellent or
[12:15] good, along with the overall image or
[12:18] reputation of Shore View. Additionally,
[12:21] over nine and 10 residents plan to
[12:23] remain in the city for the next 5 years
[12:25] and would recommend living in Shore View
[12:27] if someone asked. All of these ratings
[12:30] here were higher than the national
[12:32] benchmark and remain consistent with
[12:34] 2022 results.
[12:39] Key finding two, residents appreciate
[12:41] many aspects of the city's leadership
[12:44] and governance.
[12:48] So when asked about Shore View's
[12:49] government performance, results were
[12:52] largely positive, indicating widespread
[12:54] satisfaction.
[12:56] About 94% of residents rated the overall
[12:59] customer service provided by Shoreview
[13:01] employees as excellent or good. And
[13:04] about uh 8 and 10 residents offered
[13:07] positive ratings for the local
[13:09] government, treating residents with
[13:11] respect and being honest.
[13:14] Nearly eight and 10 also rated the
[13:17] government positively for generally
[13:20] acting in the best interests of the
[13:22] community. And about threearters of
[13:24] residents rated the government
[13:25] positively for treating all residents
[13:27] fairly and expressed that they had high
[13:31] overall confidence in Shore View's local
[13:34] government.
[13:35] More than seven in 10 respondents rated
[13:38] being open and transparent to the public
[13:40] positively while about 70% uh positively
[13:44] rated how the government informs
[13:46] residents about issues facing the
[13:48] community. So, as you'll see in the
[13:51] shading here, all of these items were
[13:53] higher than the national benchmark um
[13:56] with ratings for local government acting
[13:59] in the best interests of the community
[14:01] and openness and transparency exceeding
[14:04] the custom benchmark along with a
[14:07] resident's overall confidence in Shore
[14:09] View government.
[14:14] Residents also view Shore View as a very
[14:17] safe community.
[14:20] So nearly all residents about 98%
[14:23] indicated that they feel safe in their
[14:26] neighborhood during the day while about
[14:28] 95% expressed feeling safe in the
[14:30] downtown and commercial area. About 9
[14:34] and 10 felt safe from violent crime and
[14:37] property crime with the latter
[14:39] increasing since 2022 and scoring higher
[14:42] than the custom benchmark. Both of those
[14:45] items were also higher than the national
[14:47] benchmark and about nine and 10
[14:50] residents indicated that they feel safe
[14:52] from flood, fire or other natural
[14:55] disaster.
[14:59] In terms of safety services, nearly all
[15:02] residents expressed satisfaction with
[15:04] fire services, while about nine and 10
[15:08] positively reviewed ambulance and EMS
[15:10] services, followed closely by sheriff
[15:14] services and fire prevention and
[15:16] education.
[15:18] about 9 and 10, a little less um but
[15:21] close there. Positively rated crime
[15:24] prevention and animal control with both
[15:26] of those items scoring higher than the
[15:28] national benchmark.
[15:33] Key finding number four, mixed economic
[15:36] ratings reflect both strengths and
[15:38] improvement across the city.
[15:42] So when asked about the local economy,
[15:45] about 86% of residents expressed
[15:47] satisfaction with Shore View as a place
[15:49] to work, higher than both the custom and
[15:52] national benchmark. Roughly eight and 10
[15:56] rated the overall quality of business
[15:58] and service establishments as excellent
[16:00] or good, and a similar proportion valued
[16:03] Shore View as a place to visit, which
[16:05] was also higher than both the national
[16:08] and custom benchmark. However, there
[16:11] were several declining trends here and
[16:14] they were largely related to
[16:16] affordability.
[16:18] Um, which is not too big of a surprise
[16:20] and is really in line with some of the
[16:22] national trends we're seeing. But about
[16:24] seven in 10 residents positively rated
[16:27] the availability of affordable quality
[16:29] health care, which was higher than the
[16:31] national benchmark but lower than in
[16:33] 2022.
[16:35] Roughly twothirds rated the availability
[16:38] of affordable quality food positively
[16:41] also a decline since 2022.
[16:44] Um and child care was po uh availability
[16:49] of affordable child care was positively
[16:51] rated by a little less about 63%.
[16:55] Although that was higher than the
[16:56] national benchmark but again trending
[16:58] downward since 2022.
[17:02] About six and 10 residents positively
[17:04] rated the variety of business and
[17:06] service establishments along with
[17:08] employee opportunities. These were
[17:11] similar to the benchmark though
[17:13] employment opportunities was declining
[17:16] since 2022.
[17:18] And lastly, the availability of
[17:20] affordable quality housing while higher
[17:22] than the benchmark at 45% was declining
[17:26] since 2022 as well.
[17:29] Number
[17:31] five, parks and recreation is a strong
[17:34] asset for Shore View residents.
[17:38] So, these results are certainly
[17:40] something to be proud of. As you'll
[17:42] notice here, everything is higher than
[17:44] the national and custom benchmark, and
[17:47] nearly all residents expressed
[17:49] satisfaction with city parks at 97%
[17:53] excellent or good. and about nine and 10
[17:56] residents positively rated recreation
[17:58] centers or facilities, the availability
[18:01] of paths and walking trails, fitness
[18:03] opportunities, recreation programs or
[18:06] classes along with recreational
[18:09] opportunities. So, um really applauding
[18:12] the parks and recreation department
[18:14] here.
[18:17] Number six, readings suggest strengths
[18:19] in mobility with lower scores for public
[18:22] transportation.
[18:25] So about nine and 10 residents were
[18:28] satisfied with the ease of travel by car
[18:30] along with the ease of public of public
[18:34] parking in Shore View. Um these were
[18:36] both higher than the national benchmark
[18:39] and about eight and 10 were satisfied
[18:42] with the traffic flow on major streets,
[18:44] the ease of walking and ease of travel
[18:47] by bicycle. All of these items were
[18:50] higher than both the national and custom
[18:53] benchmark. However, in contrast, only
[18:56] about three in 10 indicated that they
[18:59] were satisfied with the ease of travel
[19:01] by public transportation, though this
[19:04] was similar to the benchmark.
[19:09] When asked about mobility services, over
[19:11] eight and 10 residents were satisfied
[19:14] with street cleaning, sidewalk
[19:16] maintenance, snow removal, and street
[19:18] lighting, while about eight and 10 were
[19:21] satisfied with traffic enforcement. Um,
[19:24] these were all higher than the national
[19:25] benchmark as well.
[19:29] So, in addition to our standard survey
[19:32] questions, Shoreview asked several
[19:34] custom questions that were unique to the
[19:36] community.
[19:38] The first asked, "From what you know,
[19:40] how much do you approve or disapprove of
[19:43] the job that the mayor and city council
[19:45] are doing?" About six and 10 residents
[19:48] said that they strongly or somewhat
[19:50] approve of the job that the mayor and
[19:52] city council are doing, with only about
[19:54] 7% stating that they disapproved, while
[19:57] 30% said they had no opinion or didn't
[20:00] know. Compared to 2022, a higher
[20:04] proportion strongly approved while a
[20:07] relatively smaller share somewhat
[20:08] approved.
[20:13] We also asked about the quality of
[20:15] election services following some recent
[20:18] changes. And about seven in 10 residents
[20:21] positively rated communications about
[20:24] upcoming elections with 34% rating it as
[20:28] excellent or good, 36% as good, and 17
[20:32] as fair.
[20:35] About four and 10 also positively viewed
[20:37] the absentee voting experience with 29%
[20:41] rating it as excellent, 11% as good. Um
[20:45] there was a larger proportion here of
[20:47] course that didn't know about the
[20:49] absentee experience at about 54%.
[20:54] Lastly, about eight and 10 residents
[20:56] were satisfied with the their election
[20:59] day experience with 50% rating it as
[21:02] excellent and 27% as good. We have just
[21:07] uh 5% that indicated it was fair.
[21:13] So residents were also asked how much
[21:16] they support or oppose moving from a
[21:18] private haller garbage collection system
[21:20] to an organized system. These results
[21:24] were really in line with what we saw in
[21:27] 2022 as we asked this question in uh the
[21:31] previous iteration as well. So just over
[21:34] half of residents expressed support for
[21:36] the change, including 25% who strongly
[21:39] supported it and about 27% who somewhat
[21:42] supported it. About 3 and 10 opposed the
[21:46] change with 20% strongly opposing it and
[21:51] about 11% somewhat opposed. Roughly 17%
[21:56] indicated that they didn't know or
[21:57] didn't have an opinion. And among those
[22:00] who supported the change, the most
[22:03] commonly cited reasons were lower lower
[22:06] cost and reduced truck traffic. Um, in
[22:10] those who opposed the change, they
[22:12] frequently cited that they were
[22:14] satisfied with their current hauler and
[22:18] they like having the preference to be
[22:19] able to choose their own hauler.
[22:23] Residents
[22:26] were also asked about barriers that
[22:28] limit their ability to participate in
[22:30] city meetings and other civic engagement
[22:32] opportunities. We are covering the top
[22:35] three barriers that emerged here. So the
[22:38] mo most commonly cited barrier was lack
[22:41] of time due to other commitments
[22:44] followed by lack of awareness about
[22:46] overall process or opportunities and
[22:49] lastly difficulty about finding
[22:52] information about opportunities for
[22:54] participation.
[22:58] And lastly, when asked about the city's
[23:01] overnight parking rules, about 6 in and
[23:04] 10 community members support the rules
[23:06] with roughly 3 in 10 opposing.
[23:12] So, a quick summary of conclusions here.
[23:14] Residents experience a high quality of
[23:17] life in Shore View. They express strong
[23:20] confidence in city leadership and
[23:22] governance. Residents also view Shore
[23:24] View as a very safe community. Mixed
[23:27] economic ratings reflect both strengths
[23:30] and opportunities for improvement for
[23:33] the city and ratings suggest strengths
[23:36] in mobility with relatively lower scores
[23:38] for public transportation.
[23:43] Um, if you wish to dig deeper about any
[23:45] of these items we covered, Shore View
[23:48] currently has about 16,000 subscribers
[23:51] on PCO and we have a lot of tools that
[23:53] can help you um share different poll
[23:56] surveys and create items for outreach.
[24:00] So, if you have any interest, please
[24:02] reach out.
[24:04] With that, I will open up the room for
[24:07] questions. Thank you so much.
[24:13] any immediate questions come to mind.
[24:18] >> Mayor, I see
[24:21] uh that we're at a workshop on this in
[24:23] January. So, I think I would hold off on
[24:27] some of those until then, but I do have
[24:29] a question about statistically
[24:32] significant responses. I know we're
[24:35] we're so full focused now and there's
[24:38] areas where we take up a little
[24:40] bit and areas where we dig down a little
[24:41] bit which I'm assuming is statistical
[24:44] noise that we shouldn't necessarily be
[24:46] worried about but there are several
[24:48] areas where you have nifty graphics to
[24:51] show us something that goes beyond your
[24:55] standard deviation what have you
[24:58] just trying to distinguish between the
[25:04] Grace, you're muted.
[25:09] Oh, Grace,
[25:10] you're muted.
[25:13] >> Sorry about that. Um, I was having a bit
[25:15] of a hard time hearing you there. Was
[25:17] your question about statistical
[25:19] significance from year to year or the
[25:22] overall statistical significance?
[25:25] >> Uh, just a change from year to year.
[25:26] What should we distinguish uh from noise
[25:30] versus what's serious things?
[25:33] >> Yes, definitely. So, um I'm not sure of
[25:36] the exact percentage, but we essentially
[25:39] took the um total count of respondents
[25:42] from 2022 and compared that to 2025.
[25:47] And um anything that was higher than our
[25:50] statistical significance threshold has
[25:53] an indicator on the report that it is a
[25:56] statistically significant change. So um
[26:00] those will be indicated with either an
[26:01] up or a down arrow on the report if they
[26:04] reach that threshold. But those that
[26:07] were just slightly changing and are
[26:09] noise like you mentioned, those will not
[26:11] have the um statistical significance
[26:14] indicator next to them. Other
[26:22] questions at this point? If not, we will
[26:24] be looking at it again. I just had one
[26:27] that popped out at me and that was um
[26:30] the availability of affordable quality
[26:32] healthcare. And I was looking at that
[26:35] from an availability standpoint or an
[26:37] affordability. And it seemed to me it
[26:39] might,
[26:41] you know, you have to look into, I
[26:42] suppose, if there are comments specific
[26:44] to that to to determine that. But um
[26:47] because I was trying to think of
[26:48] anything that changed in terms of
[26:51] clinics opened or availability of you
[26:55] know accessibility but I think it more
[26:57] maybe has to do with that affordability
[26:59] component that showed up with housing
[27:01] daycare.
[27:03] So we'll look into that more.
[27:07] So with that, I didn't think we have no
[27:09] more questions at this point and we will
[27:10] be looking at the survey results again,
[27:13] but this was a good opportunity to share
[27:15] it with anybody who is interested um in
[27:18] the meeting, but we'll be looking at
[27:19] these more to see where there are
[27:21] opportunities where we can improve or
[27:23] learn more about what residents are. So
[27:26] thank you very much, Grace.
[27:28] >> Thank you very much.
[27:29] >> Appreciate it.
[27:36] Um so with that we'll move to our next
[27:40] um item of business which is uh citizens
[27:43] comments and this is in uh time of the
[27:46] council Hey. Hey. Hey.