City celebrates women leaders shaping Woodbury's future

General Interest
Meeting Date: Date not available
Story generated: Jun 23, 2026
Focus: City celebrates women leaders shaping Woodbury's future

The Woodbury City Council held a special session on July 3 to spotlight Janelle Schmitz, the Community Development Director, discussing her leadership philosophy and the women driving major city projects. The event highlighted how women are leading significant initiatives that shape the community's growth and development.

Schmitz, who has worked for the city for 28 years and served as Community Development Director for four years, shared insights into her approach to leadership during the meeting titled "Women Leaders of Woodbury." She emphasized that effective leadership in community development requires listening, caring, and a genuine passion for public service, given the diverse stakeholders involved—including city staff, residents, and business owners.

Schmitz pointed to two major projects currently led by women as examples of their impact: the Central Park expansion and renovation, led by Parks and Recreation Director Michelle Okada, and the permanent water treatment plant expansion, led by Public Works Director Mary Van Milligan. She also recognized former and current mayors Mary Giuliani Stephens and Anne Burt as influential female leaders in the city.

When discussing how to overcome leadership challenges, Schmitz highlighted a key advantage of public sector work: the collaborative sharing of information. "The nice thing about working in the public sector is a lot of us share information with each other," she said. "It's not proprietary. So maybe you can find another city or another department that's gone through a similar struggle and then ask them for advice."

Schmitz shared practical strategies for her role, including conducting "Stay Interviews" with individual team members to understand their concerns and foster personal connections. She also described Woodbury's unique community engagement approach: requiring neighborhood meetings for development projects to gather early feedback before formal city reviews, allowing developers to adjust plans based on resident input.

For aspiring leaders, Schmitz emphasized that leadership doesn't require a formal title. "Leadership comes in all forms, and it starts at the informal level," she explained. "You can do things by volunteering, by stepping up, stepping out of your comfort zone, asking to take on an assignment that's maybe a little more challenging." She stressed the importance of continuous learning, humility, and viewing challenges as opportunities for growth—lessons she applied when taking her position in early 2020, just as the COVID-19 pandemic began.

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Other Topics from This Document

  • Women in Leadership Roles and Community Initiatives

  • Key Lessons Learned as a Leader

  • Stress Management and Organization Strategies

  • Essential Qualities for Leadership in Community Development

  • Fostering Collaboration and Inclusivity

  • Overcoming Challenging Projects (COVID-19 Response)

  • Engaging Community Members in Development Projects

  • Advice for Aspiring Leaders in Community Development

  • Enjoyment of Leadership in Community Development

  • Handling Disagreements within a Team

  • Interviewer's Future Academic and Leadership Plans

Meeting Analysis

The nice thing about working in the public sector is a lot of us share information with each other. It's not proprietary. So maybe you can find another city or another department that's gone through a similar struggle and then ask them for advice

Janelle Schmitz Community Development Director [0:32]How do you address challenges or barriers that you face in leadership?

A couple that come to mind right away are two things that we're going through right now. One is the Central Park expansion and renovation, and that's being led by Michelle Okada, who is our Parks Recreation Director, and the other is our permanent water treatment plant expansion, which is being led by Mary Van Milligan our Public Works Director.

Janelle Schmitz Community Development Director [0:59]Can you share examples of successful initiatives where women have played key leadership roles and made significant difference in the community?

I think the biggest lesson that I've learned is to keep learning. If you stop learning, you stop growing.

Janelle Schmitz Community Development Director [1:49]What's your biggest lesson you've learned as a leader?

I love to make lists and I like to do the old fashioned going of a handwritten list because there's a lot of satisfaction in crossing something off my list.

Janelle Schmitz Community Development Director [2:51]How do you handle stress and stay organized?

I think listening and caring, especially in the public sector, we have a lot of stakeholders... So really caring and being passionate about public service.

Janelle Schmitz Community Development Director [4:00]What qualities do you believe are essential for effective leadership in community development?

One thing I did specifically with my team is I schedule something called Stay Interviews... find out what's on their mind, what's working, what's not. What are their concerns. Get to know them personally so that I can, you know, make them feel like they're part of the team and not just another employee, but an actual colleague.

Janelle Schmitz Community Development Director [4:45]How do you foster a culture of collaboration and inclusivity within your team and the community?

I took this job in the beginning of 2020, just as COVID was hitting. So that was it's not really a project, but it is certainly was a big obstacle. We had never been through anything like that before and I was a brand new leader in this role.

Janelle Schmitz Community Development Director [5:42]Can you share an example of a challenging project you led and how you managed to overcome the obstacles?

In Woodbury we have a lot of engagement strategies, and one of those that's probably unique from a lot of other communities is we require a neighborhood meeting for some of our development projects. And so it's a chance to get in front of a neighborhood and a little more casual, informal basis where the developers sort of showing here's what we're planning to do, get some early contact with those residents feedback and even time to maybe adjust things.

Janelle Schmitz Community Development Director [6:53]What strategies do you use to engage and motivate community members to participate in development projects?

Leadership comes in all forms, and it starts at the informal level. So you don't have to be appointed as a supervisor or something. You know, the formal title of leader can do things by volunteering, by stepping up, stepping out of your comfort zone, asking to take on an assignment that's maybe a little more challenging, showing that you're interested in things by doing additional research or different types of activities that bring added value to the team.

Janelle Schmitz Community Development Director [8:22]What advice would you give to someone aspiring to take on a leadership role in community development?

I think the thing that I really enjoy most about this job is the variety that it offers. I've been with the city for 28 years, four years in this particular position, but 28 years overall. So back in 1996, Woodbury was a totally different community and so just to watch the evolution, watch things progress, new ideas, new business opportunities, even new types of housing, new initiatives that the city has given to us to work on has really been exciting and enjoyable.

Janelle Schmitz Community Development Director [9:22]What do you enjoy most about being a leader in community development?

I call it listening to understand so many times when somebody comes to you with a problem, find yourself listening and you want to respond... So it's really slowing down and listening, really listening to hear them and to understand them. And even in the end, if you don't agree with them and you come up with a solution that maybe isn't what they wanted, hopefully they feel heard and they feel like you took the time to really understand their perspective and where they were coming from.

Janelle Schmitz Community Development Director [10:26]How do you handle disagreements in your team?
Source Document
Focus: Original document text

[0:07] I'm Eva Voss.

[0:08] I graduated

from Woodbury High School

[0:09] this past year,

and I'm interviewing

[0:12] Janelle Schmitz Community

Development Director.

[0:14] All right.

[0:15] I have a few questions

to ask you.

[0:16] My first one is,

how do you address challenges

[0:18] or barriers

that you face in leadership?

[0:20] Well, it depends on what

the challenge or the barrier is.

[0:23] So the first thing

you want to try to figure out is

[0:25] where is the challenge

coming from?

[0:27] Is it interior or that exterior?

[0:29] Once you know the source

and you can dig into that

[0:31] a little bit deeper.

[0:32] The nice thing about working in

the public sector

[0:34] is a lot of us share information

with each other.

[0:36] It's not proprietary.

[0:38] So maybe you can find another

city or another department

[0:41] that's gone

through a similar struggle

[0:43] and then ask them for advice

I've learned to really rely

[0:46] on others

and seek out answers from others

[0:48] and help to identify

what those strategies might be.

[0:52] Can you share examples

[0:53] of successful initiatives

where women have played

[0:55] key leadership roles

and made significant difference

[0:58] in the community?

[0:59] Sure.

[0:59] A couple that come to mind

right away

[1:01] are two things that we're going

through right now.

[1:03] One is the Central Park

expansion

[1:05] and renovation,

and that's being led by Michelle

[1:07] Okada, who is our Parks

Recreation Director,

[1:10] and the other is our permanent

water treatment plant expansion,

[1:13] which is being led by Mary Van

Milligan

[1:15] our Public Works Director.

[1:16] So two very influential women

[1:18] in our leadership

role here at the city

[1:20] leading to very important

and critical projects.

[1:22] I think the other thing

that when I had this question

[1:26] posed to me,

I thought of our mayors.

[1:28] We currently have Mayor

Anne Burt,

[1:30] and prior to her we had Mayor

Mary Giuliani Stephens,

[1:33] both very passionate

experienced, intelligent mayors

[1:38] who did great things, worked on

very big strategic initiatives

[1:41] and really led our city

through some challenging times

[1:44] and growth opportunities

and really led us well.

[1:47] What's your biggest lesson

you've learned as a leader?

[1:49] I think the biggest

[1:50] lesson that I've learned

is to keep learning.

[1:53] If you stop learning,

you stop growing.

[1:55] And so there's always

an opportunity to learn.

[1:57] You never quite

master everything

[1:59] perfectly because conditions

always change.

[2:02] So that is something

[2:03] to kind of keep an open mind

to look for those opportunities

[2:06] where you can improve

or do things better.

[2:08] To be really

humble is another thing

[2:11] to learn in leadership

that you will make mistakes

[2:14] and that those are opportunities

to learn from,

[2:17] to reach out to others, to

[2:18] not be afraid to ask

for constructive criticism

[2:21] and to have some thick skin

that goes with that

[2:23] and really kind of dig deep

and look in the mirror and see

[2:26] what could I do differently?

[2:27] What could I do to bring

[2:29] a better resolution

to this problem or this

[2:31] this issue that we're facing.

[2:33] And I think the other thing

is, again, listening,

[2:36] listening to understand

is really another opportunity

[2:39] is making

sure you really take that

[2:41] time to dive deep into things

and really get that

[2:44] stakeholder input to understand

those perspectives.

[2:47] How do you handle stress

and stay organized?

[2:50] Well, I always feel

I can be more organized.

[2:51] I love to make lists

[2:53] and I

[2:53] like to do the old fashioned

[2:54] going of a handwritten list

[2:55] because there's

a lot of satisfaction

[2:57] in crossing

something off my list.

[2:59] Usually it's replaced by three

or four more new things

[3:01] that are coming on that list,

[3:02] but that really just kind of

keeps me

[3:04] focused to make sure that I have

that all in one spot.

[3:06] OK, here's what I need to do.

[3:08] You know, there's

[3:08] certainly stress with any job

[3:10] and I try to deal with it, by

[3:12] again,

just trying to be centered,

[3:14] trying

to make sure that I'm doing,

[3:16] know that I'm doing the best

that I can to seeking out

[3:20] help from others.

[3:21] And while this may seem

like a big challenge, right

[3:24] now, we'll get through it

and I'm going to learn from it.

[3:26] And on the other side,

there will be great things.

[3:28] And sometimes going through

those biggest challenges

[3:31] are the biggest

learning opportunities.

[3:33] And they really help you

to grow.

[3:34] So after you get through them,

it's sort of like having a baby.

[3:37] You go through the labor and

it's like, oh, this is intense.

[3:40] But in the end you have

this really beautiful new child.

[3:44] And I think the same thing

with some of the challenges

[3:46] you go through them,

they're not always pretty

[3:48] when you're going through.

[3:49] And when you get through

to the other side,

[3:50] you've learned a lot,

you've grown,

[3:52] and hopefully you've left

yourself better

[3:54] and the place better.

[3:55] What qualities do you believe

are essential

[3:57] for effective leadership

in community development?

[4:00] I think listening and caring,

especially in the public sector,

[4:03] we have a lot of stakeholders

[4:04] and again,

our stakeholders are internal.

[4:06] I have 25 folks

in my department,

[4:09] but I also have other

departments within the city,

[4:11] and then I have almost 80,000

residents and, you know,

[4:15] lots of business opportunities,

lots of business owners,

[4:17] lots of business employees

like come to work here,

[4:21] people who come to visit here,

they're all my stakeholders.

[4:23] So really caring and being

passionate about public service.

[4:28] If you're going to work

in the public sector,

[4:29] you have to kind of do it

for those reasons

[4:32] and that's again,

that's a big part of it.

[4:34] And then listening,

[4:35] I really think that's

how you learn.

[4:36] That's how you understand

the various perspectives

[4:39] that are coming your way.

[4:40] How do you foster

a culture of collaboration

[4:42] and inclusivity within your team

and the community?

[4:45] Again, listening.

[4:45] But one thing I did

[4:46] specifically with my team is

[4:48] I schedule something called

Stay Interviews.

[4:51] So I meet with my team

typically once a year,

[4:54] probably once every 18 months.

[4:56] We bring each of them

in individually and schedule

[4:58] a decent amount of time to just

have a sit down with them,

[5:00] find out what's on their mind,

what's working, what's not.

[5:03] What are their concerns.

[5:04] Get to know them personally

so that I can, you know,

[5:07] make them feel

like they're part of the team

[5:09] and not just another employee,

but an actual colleague.

[5:12] And friend.

[5:13] And so that's part of what I do

to foster that inclusivity

[5:17] and collaboration

and certainly want to make sure

[5:19] that, again,

[5:20] we listen

[5:21] to those various perspectives

because they're bringing

[5:23] things from

[5:24] maybe an angle or a perspective

that I hadn't considered.

[5:28] And so I want to make sure

that I'm looking kind of that

[5:31] 360 degree

[5:33] field of vision, if you will,

and that really helps

[5:35] to bring them in

and talk to them one on one.

[5:37] Can you share an example

of a challenging project

[5:39] you led and how you managed

to overcome the obstacles?

[5:42] I took this job

[5:43] in the beginning of 2020,

just as COVID was hitting.

[5:46] So that was it's

[5:47] not really a project, but it is

certainly was a big obstacle.

[5:51] We had never been through

anything like that before

[5:53] and I was a brand new leader

in this role.

[5:55] So that is something

I kind of dove head in

[5:58] because we kind of had to.

[6:00] So we had half of

[6:01] my team was working remotely

and half was in the office.

[6:04] And so how do you

[6:06] how do you as a new leader

bring this team together?

[6:08] And so I made sure that

I schedule lots of meetings.

[6:11] They were on teams or,

[6:13] you know, virtual meetings

with some people.

[6:15] Again, being in person,

[6:15] I made sure I came in

every few days to make sure

[6:18] even though I was working

remotely,

[6:20] I came in to check on those

that were in the office

[6:22] to make sure that they felt

they had that support

[6:24] and had what

they needed to get the job done.

[6:27] So that was, you know,

[6:28] establishing

that early communication

[6:31] about COVID

and about those changing

[6:33] conditions,

but also just about business.

[6:34] We had to change how we did

business drastically.

[6:38] And so,

you know, their expectations.

[6:40] What are we supposed to do?

How do we handle this?

[6:43] So that was,

I think, the biggest challenge

[6:46] that I probably had

and they had it right away.

[6:47] What strategies do

you use to engage

[6:49] and motivate community members

[6:51] to participate in development

projects?

[6:53] In Woodbury

[6:54] we have a lot of engagement

strategies, and one of those

[6:57] that's probably unique

from a lot of other communities

[6:59] is we require a neighborhood

meeting for some of our

[7:03] development projects.

[7:04] And so it's a chance to get

[7:05] in front of a neighborhood

and a little more casual,

[7:08] informal basis

where the developers

[7:10] sort of showing here's

what we're planning to do,

[7:12] get some early contact

with those residents feedback

[7:16] and even time to maybe

adjust things.

[7:18] On the plan

[7:18] prior to getting it,

getting in front of the Planning

[7:20] Commission or City Council.

[7:22] And a lot of times we're able

to make those subtle changes

[7:25] that address those

early concerns by residents.

[7:28] And then things

go much more smoothly

[7:30] when it goes to planning

commission or council.

[7:32] We also have through

our communication

[7:35] channels on our website,

are in touch system.

[7:38] We have a development map

[7:40] that shows

what's happening in the city.

[7:42] You can click on

a little pin on the map

[7:44] and it'll tell you what

that development proposal is.

[7:47] It'll give you a staff contact

if you want more information

[7:50] are in touch.

[7:51] System is an email

notification system.

[7:53] You can sign up

to get email notifications

[7:55] when new development

is happening or other things.

[7:58] And so we really do

[7:59] value that stakeholder

engagement and feedback

[8:02] and we're continuing to

to grow that and to

[8:06] to make that more effective

as people are bombarded

[8:10] with more information.

[8:11] How do we make sure they

[8:12] they get this information

that they see it

[8:14] and that they do take advantage

of those opportunities?

[8:17] What advice

would you give to someone

[8:18] aspiring to take on a leadership

role in community development?

[8:22] Leadership comes in all forms,

and it starts at the

[8:24] informal level.

[8:26] So you don't have

to be appointed

[8:28] as a supervisor or something.

[8:29] You know,

the formal title of leader

[8:32] can do things by volunteering,

by stepping up,

[8:35] stepping out of your comfort

zone,

[8:37] asking to take on an assignment

that's

[8:38] maybe a little more challenging,

[8:40] showing

that you're interested in things

[8:41] by doing additional research

[8:43] or different types of activities

that bring added

[8:46] value to the team.

[8:47] And the more you do

[8:48] that, you're going to

[8:49] be seen noticed,

[8:50] and then you're going

to continue

[8:51] to get

those challenging projects

[8:53] and then hopefully,

you know, down the road

[8:55] that leads to other leadership

opportunities.

[8:57] But don't be afraid

[8:58] to kind of step outside

of your comfort zone and really,

[9:01] you know,

[9:02] ask for those opportunities,

especially if it's something

[9:04] that's of interest to you

or a passion to you.

[9:07] It really,

[9:08] really

go for those opportunities

[9:10] and make that known to your

to your boss

[9:13] or to your supervisor

or to your colleagues

[9:15] and and just, you know, can step

out of their comfort zone.

[9:18] Yeah.

[9:18] What do you enjoy most

about being a leader

[9:20] in community development?

[9:22] Well,

I think the thing that I really

[9:23] enjoy most about this job

is the variety that it offers.

[9:26] I've been with the city

for 28 years,

[9:29] four years in this particular

position, but 28 years overall.

[9:32] So back in 1996, Woodbury was a

totally different community

[9:36] and so just to watch

the evolution, watch things

[9:39] progress, new ideas,

new business opportunities,

[9:43] even new types of housing,

[9:44] new initiatives that the city

has given to us to work on

[9:48] has really been

exciting and enjoyable.

[9:50] I have a great team of staff

as well that also make my job

[9:54] very enjoyable.

[9:55] They're,

they're great at what they do

[9:56] they're passionate

about public service

[9:59] and we like to have

a lot of fun as well.

[10:00] So we're a good team that way.

[10:02] And then I would be

really remiss if I didn't say

[10:05] one of the great things

[10:06] about working in

Woodbury is the leadership

[10:08] that we have

at the elected level.

[10:10] Very collaborative, very

cooperative and communicative.

[10:13] They are really in it

[10:15] for the right reasons

to make Woodbury a better place,

[10:17] very happy to have

a very good leadership team,

[10:20] both at the elected level

and at our city staff level.

[10:24] How do you handle disagreements

in your team?

[10:26] You know, I call it

listening to understand

[10:28] so many times when somebody

comes to you with a problem,

[10:31] find yourself listening

and you want to respond.

[10:33] So you're thinking, Oh,

I'm going to answer

[10:35] this is way or here's

what I would say to that.

[10:37] And then as you're preparing

[10:38] that response in your head,

you miss some of what they say.

[10:40] So it's really slowing down

and listening, really listening

[10:44] to hear them

and to understand them.

[10:47] And even in the end,

if you don't agree with them

[10:49] and you come up with a solution

[10:51] that maybe isn't

what they wanted,

[10:53] hopefully they feel heard

[10:55] and they feel like you took

the time to really understand

[10:58] their perspective

and where they were coming from.

[11:00] And that's really

how I try to lead

[11:02] my team is to hear them

to understand their perspective

[11:06] and then if I can't

maybe give them what they want

[11:09] or I can't settle a disagreement

in the way

[11:11] that they would have wanted me

to, I can explain the why.

[11:14] And I think the

why goes a long way

[11:17] to making them

feel heard and valued.

[11:18] And so that is, again, probably

the number one thing you can do

[11:23] in dealing with disagreements.

[11:25] And again,

listening to all perspectives,

[11:26] not just the one person

who's coming in, there's usually

[11:29] multiple sides to the story.

[11:30] So you've got to look

at all of that

[11:32] together and collectively

and then,

[11:34] you know, try to sort that out.

[11:36] Thank you for answering

my question. You're welcome.

[11:38] So I understand you're going

to the University of Iowa

[11:41] this fall.

[11:42] Tell me

what you're going to study

[11:44] and how are you looking at

through

[11:45] kind of that leadership lens?

[11:47] I plan to study business finance

and to incorporate leadership

[11:51] throughout my four years

[11:53] at Iowa, I plan to seek out

new opportunities

[11:56] and be able

to go out of my comfort zone

[11:59] to do things

that I am interested in

[12:01] and just work as a team

and help others out.

[12:04] Well, that's exciting.

And I wish you all the best.

[12:06] Thank you so much. Thank you.

This story was created by artificial intelligence (a large language model) based on the proceedings captured in the video below.

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