StoryAddressing Leadership Challenges and BarriersJune 23, 2026

City celebrates women leaders shaping Woodbury's future

The Woodbury City Council held a special session on July 3 to spotlight Janelle Schmitz, the Community Development Director, discussing her leadership philosophy and the women driving major city projects. The event highlighted how women are leading significant initiatives that shape the community's growth and development.

Meeting date: Jul 3, 2024
Published Jun 23, 2026

Schmitz, who has worked for the city for 28 years and served as Community Development Director for four years, shared insights into her approach to leadership during the meeting titled "Women Leaders of Woodbury." She emphasized that effective leadership in community development requires listening, caring, and a genuine passion for public service, given the diverse stakeholders involved—including city staff, residents, and business owners.

Schmitz pointed to two major projects currently led by women as examples of their impact: the Central Park expansion and renovation, led by Parks and Recreation Director Michelle Okada, and the permanent water treatment plant expansion, led by Public Works Director Mary Van Milligan. She also recognized former and current mayors Mary Giuliani Stephens and Anne Burt as influential female leaders in the city.

When discussing how to overcome leadership challenges, Schmitz highlighted a key advantage of public sector work: the collaborative sharing of information. "The nice thing about working in the public sector is a lot of us share information with each other," she said. "It's not proprietary. So maybe you can find another city or another department that's gone through a similar struggle and then ask them for advice."

Schmitz shared practical strategies for her role, including conducting "Stay Interviews" with individual team members to understand their concerns and foster personal connections. She also described Woodbury's unique community engagement approach: requiring neighborhood meetings for development projects to gather early feedback before formal city reviews, allowing developers to adjust plans based on resident input.

For aspiring leaders, Schmitz emphasized that leadership doesn't require a formal title. "Leadership comes in all forms, and it starts at the informal level," she explained. "You can do things by volunteering, by stepping up, stepping out of your comfort zone, asking to take on an assignment that's maybe a little more challenging." She stressed the importance of continuous learning, humility, and viewing challenges as opportunities for growth—lessons she applied when taking her position in early 2020, just as the COVID-19 pandemic began.

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Notable Quotes (11)

The nice thing about working in the public sector is a lot of us share information with each other. It's not proprietary. So maybe you can find another city or another department that's gone through a similar struggle and then ask them for advice

Janelle Schmitz Community Development Director [0:32]
How do you address challenges or barriers that you face in leadership?

A couple that come to mind right away are two things that we're going through right now. One is the Central Park expansion and renovation, and that's being led by Michelle Okada, who is our Parks Recreation Director, and the other is our permanent water treatment plant expansion, which is being led by Mary Van Milligan our Public Works Director.

Janelle Schmitz Community Development Director [0:59]
Can you share examples of successful initiatives where women have played key leadership roles and made significant difference in the community?

I think the biggest lesson that I've learned is to keep learning. If you stop learning, you stop growing.

Janelle Schmitz Community Development Director [1:49]
What's your biggest lesson you've learned as a leader?

I love to make lists and I like to do the old fashioned going of a handwritten list because there's a lot of satisfaction in crossing something off my list.

Janelle Schmitz Community Development Director [2:51]
How do you handle stress and stay organized?

I think listening and caring, especially in the public sector, we have a lot of stakeholders... So really caring and being passionate about public service.

Janelle Schmitz Community Development Director [4:00]
What qualities do you believe are essential for effective leadership in community development?

One thing I did specifically with my team is I schedule something called Stay Interviews... find out what's on their mind, what's working, what's not. What are their concerns. Get to know them personally so that I can, you know, make them feel like they're part of the team and not just another employee, but an actual colleague.

Janelle Schmitz Community Development Director [4:45]
How do you foster a culture of collaboration and inclusivity within your team and the community?

I took this job in the beginning of 2020, just as COVID was hitting. So that was it's not really a project, but it is certainly was a big obstacle. We had never been through anything like that before and I was a brand new leader in this role.

Janelle Schmitz Community Development Director [5:42]
Can you share an example of a challenging project you led and how you managed to overcome the obstacles?

In Woodbury we have a lot of engagement strategies, and one of those that's probably unique from a lot of other communities is we require a neighborhood meeting for some of our development projects. And so it's a chance to get in front of a neighborhood and a little more casual, informal basis where the developers sort of showing here's what we're planning to do, get some early contact with those residents feedback and even time to maybe adjust things.

Janelle Schmitz Community Development Director [6:53]
What strategies do you use to engage and motivate community members to participate in development projects?

Leadership comes in all forms, and it starts at the informal level. So you don't have to be appointed as a supervisor or something. You know, the formal title of leader can do things by volunteering, by stepping up, stepping out of your comfort zone, asking to take on an assignment that's maybe a little more challenging, showing that you're interested in things by doing additional research or different types of activities that bring added value to the team.

Janelle Schmitz Community Development Director [8:22]
What advice would you give to someone aspiring to take on a leadership role in community development?

I think the thing that I really enjoy most about this job is the variety that it offers. I've been with the city for 28 years, four years in this particular position, but 28 years overall. So back in 1996, Woodbury was a totally different community and so just to watch the evolution, watch things progress, new ideas, new business opportunities, even new types of housing, new initiatives that the city has given to us to work on has really been exciting and enjoyable.

Janelle Schmitz Community Development Director [9:22]
What do you enjoy most about being a leader in community development?

I call it listening to understand so many times when somebody comes to you with a problem, find yourself listening and you want to respond... So it's really slowing down and listening, really listening to hear them and to understand them. And even in the end, if you don't agree with them and you come up with a solution that maybe isn't what they wanted, hopefully they feel heard and they feel like you took the time to really understand their perspective and where they were coming from.

Janelle Schmitz Community Development Director [10:26]
How do you handle disagreements in your team?

Ordinances & Resolutions (5)

Central Park expansion and renovationPlan

Project to expand and renovate Central Park.

permanent water treatment plant expansionPlan

Project to expand the city's permanent water treatment facility.

neighborhood meetingOther

Required engagement process for certain development projects to gather early resident feedback.

development mapOther

Online interactive map showing current development proposals within the city.

in touch systemOther

Email notification system for updates on city development and other relevant information.

Source document

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Other Topics from This Document

  • Women in Leadership Roles and Community Initiatives

  • Key Lessons Learned as a Leader

  • Stress Management and Organization Strategies

  • Essential Qualities for Leadership in Community Development

  • Fostering Collaboration and Inclusivity

  • Overcoming Challenging Projects (COVID-19 Response)

  • Engaging Community Members in Development Projects

  • Advice for Aspiring Leaders in Community Development

  • Enjoyment of Leadership in Community Development

  • Handling Disagreements within a Team

  • Interviewer's Future Academic and Leadership Plans

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